Ace B-School ASBM conferred the Lifetime Achievement Award ’09 on the noted educational administrator of USA and a champion of emancipated learning Dr. Charlie Nelms . This prestigious award going to the able chancellor of the North Carolina Central University Is the second in Lifetime Achievement award series instituted by ASBM to recognize the outstanding contribution of persons from the academia and industry. Started in 2008 the first Lifetime Achievement Award was conferred on Padmashree Prof. Pritam Singh the Doyen of management education in india.The second ASBM Lifetime Achievement Award to Dr. Nelms was given by Prof. Prasanna Kumar Patasani,the hon’ble Member of Parliament, Bhubaneswar in a glittering ceremony organized at the central auditorium of ASBM, Shiksha Vihar campus.In his speech Dr. Patasani acknowledged the magnanimous contribution of Dr. Charlie Nelms to the overall growth of the higher education systems aligning them with the development mainstream of United States of America. He said the future action leaders are inspired by the lifetime contribution of this living legend epitomizing the essence of democratizing education. Responding to the overwhelming reception and memorable ovation Dr. Charlie said that this honor is quite unexampled in his entire life and this award will be a constant source of inspiration for rest of his life in guiding his indomitable will power for improving the access for education among the marginalized section of society. He lauded the leadership of Founder Director Prof. Biswajeet Pattanayak in bringing up ASBM as a trusted brand among the aspirants of higher management education. Prof. Pattanayak in his initial address inspired the students to be guided by the unique value addition of Dr. Nelms to the university systems. The Managing Director of Mahindra Navistar and Chairman of ASBM Board of Governors Shri Rakesh Kalra expressed his gratitude on behalf of ASBM community to Dr. Nelms for thoughtfully accepting the invitation and gracing the occasion. The function was attended by eminent members of the Board including the former Chairman of SAIL and steel icon Shri S.R Jain, President and Chief People Officer of Reliance Retail Shri Bijoy Sahu, Consulting Editor of Business India Shri A Thothathri Raman,Dean, School of Business-NCCU Shri Bijoy Sahu, Former Vice-Chancellor Prof. A.P Padhi , Prof. Ramakanta Jena, Noted Chartered Accountant Shri Manoj Fogla, MD of ZCS India Shri M. Ramakrishna, Faculty members, Media persons and students in large number. The Vote of thanks was proposed by the Vice-Chairman of ASBM Board of Governors Shri G.Upadhyay.